Gotta be the shoes
Mac McClung just took home another slam dunk trophy. The dunk category is obviously the best showcase for shoes. The iconic image of MJ in mid-flight from the free-throw line in 1988 put Air Jordans at eye level. About that time, Wieden & Kennedy ran with the “IT’S GOTTA BE THE SHOES” tag in an ad directed by Spike Lee.
McClung wore Puma All-Pro NITROS for the win, but I’m pretty sure those gravity-defying dunks are all Mac.